Favorite Things

I go through phases with podcasts: I will get really into a them and listen constantly or I will not listen to any for six months. I am currently in…

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Tech Finds

One evening, admittedly after a few glasses of wine, my husband and I saw a commercial for the Amazon Echo. We were so intrigued, I purchased it from my phone…

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Currently Reading

If you are interested in business, innovation and brands, read Shoe Dog: A Memoir By The Creator of Nike, by Phil Knight. The Nike startup story is especially inspiring if…

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Book Rec: Shoe Dog by Phil Knight

August 31st, 2016

If you are interested in business, innovation and brands, read Shoe Dog: A Memoir By The Creator of Nike, by Phil Knight. The Nike startup story is especially inspiring if you are interested in starting your own business. This book tells the Nike, Inc. startup story from the perspective of its founder Phil Knight and it was absolutely fascinating the following reasons: Nike was not…

Learning Inbound Marketing

August 17th, 2016

Content marketing (aka "inbound marketing") is a key part of my job. That doesn't mean that I know everything there is to know about content marketing.* With the pace of digital communications evolution, learning has to be constant in my field. Which is one of the reasons that I love it so much. When researching sources for continued education in content marketing, Hubspot continued to…

Learning Hand Lettering

August 10th, 2016

I love the look of hand lettering, but I never thought about it being something that I could do myself. That is, until I came across a course being offered by Caroline Winegeart, an acquaintance I met in 2011 when we both worked at advertising agencies and were at the same conference in Jacksonville, Florida. I have followed Caroline's online musings as she ultimately developed…

Favorite Things: The Best Birthday Present

August 5th, 2016

I am at that age where it is hard to buy birthday presents for friends and for family. We all tend to indulge ourselves a bit too much and buy what we want and what we need for ourselves. And when it comes time for my birthday, of course my family wants a "list" or "ideas" for what to buy, and I never know what…

Learning DSLR Photography

August 3rd, 2016

The settings available on a camera have always intimidated me. I love taking photos, and am often designated (sometimes it is a self-designation) as the trip "historian" when I travel with friends and family. But there is definitely a difference between a passion for photography and the skill to do it. Last year, I bought my first DSLR camera. And then proceeded to use it…