Stop Freaking Out About Instagram Changes

March 30th, 2016

Was your Instagram feed flooded with people and brands begging you to "turn on notifications" so you don't miss a single post when Instagram implements an algorithm to determine what images to show and when? You were not alone. Monday evening and all day Tuesday, most of the posts I viewed were related to this impending change that people said would start today. It was an unsubstantiated…

March Madness 2016: Keeping Up Online

March 15th, 2016

Let’s be honest: most of us can’t watch the March Madness games live on television given our work schedules. With increased opportunities to watch the games online and on mobile devices come increased temptations to watch during working hours. Last year when we talked about March Madness, we said that while the tournament likely does change the way we work, it probably does not substantially…

Has Snapchat Reached Its Tipping Point?

March 14th, 2016

To use Snapchat up to now has felt like Twitter and Facebook used to feel: raw, in-the-moment and fun. As more users adopt the channel, I've noticed the snaps getting more polished and seemingly planned. Instead of a fun tool used to communicate, Snapchat is becoming a more formal communications channel. All signs point to Snapchat having reached its tipping point. The Snapchat app launched…

The Phone Will Rule Black Friday

November 25th, 2015

Fighting to get in the door of a large retailer on Black Friday is no longer necessary to get the best deals. Now shopping happens in micro-moments on mobile devices in between physical locations and shopping activities. This holiday season, shopping will be all about the mobile phone -- for pre-shopping, for price comparisons in store and for shopping online. Though more than 60% of shoppers say…

August Reading Recs

August 14th, 2015

On family vacations when everyone is outside doing something active -- hiking, walking the beach or even sightseeing -- I can usually be found sitting inside, curled up with a book. This has happened so often that the phrase "...or you can sit inside and read like Emily" has been added to the end of every option list of activities. [caption id="attachment_3641" align="aligncenter" width="640"] My…

Adult Coloring Group: “Color and Cuss”

July 22nd, 2015

I jumped on the adult coloring book fad after reading articles from NPR, The New York Times and The New Yorker. I was embarrassed at first, but having now spent more time that I would like to admit coloring in my adult coloring books, I can not say enough positive things about it. When coloring, I find myself using the creative part of my brain,…