June 29th, 2015

Book Review: Leave Your Mark

This is a quick read, behind-the-scenes dish from the original DKNY PR GIRL on Twitter (@dkny) telling how she got her start, her secrets for success and her early leap into social media as a brand. I have enjoyed following DKNY PR GIRL for years (and been jealous of her adventures), but I never knew the story behind the handle. It was a fun read and one that I recommend to any fresh college graduate looking for a job in the communications business. From dress, to language, to attitude, Aliza Licht has advice for taking a career to the next level and embracing change along the way.

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Link to book on Amazon