August 1, 2008

More Mad Women

Filed under: Advertising,Culture — Emily Reeves @ 11:57 am

Another rant about Mad Men in Adweek.

“I watched off and on in the first season, and loved everything about the look and sound of it (the smoke, the tight-fitting clothing, the lacquered-down hair, the clink of the ice in the cocktails, the music). Still, I couldn’t get past the outrageous womanizing and brutality of the story line. It was too painful to watch. So, no matter how graphically attuned with the opening credits that the JWT ad looked, I saw it as an amazingly boneheaded move. Why would a modern agency want to align itself with this depiction of advertising — to show that they are as backward seeming and generally ethics-free as the ad “boys” on the show? Way to go, JWT!”

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